There’s no doubt that one of the things making that $3,500+ price tag hard to swallow is the fact that, for most people, a Vision Pro is an accessory, not a primary device. But what happens if you try to use Vision Pro as a primary device – indeed, as your only device?

That’s the question a new piece sets out to answer, and the experiment worked surprisingly well …

Happy MagSafe Monday to those who celebrate! Last fall, Apple added FaceTime to Apple TV 4K as part of tvOS 17. Now the company is selling a Belkin MagSafe mount for using the iPhone-enabled feature more easily. The accessory also makes video calling with iPhone on Apple TV 4K easier with apps like Zoom and Webex.

I guess most of us here find friends ask us which Mac they should buy, and for me the base model M3 15-inch MacBook Air just became the new default recommendation – even for those with somewhat demanding needs.

At $1,299, it’s a truly incredible amount of Mac for the money, even though Apple is still being somewhat stingy with the memory and storage …

Alongside the new M3 MacBook Air this morning, Apple has also debuted new spring-style colors for iPhone 15 cases and Apple Watch bands.

Notably, Apple hasn’t released any new colors for the often-criticized FineWoven cases.

Apple’s press release for the new M3 MacBook Air includes a bold claim, calling the machine the “world’s best consumer laptop for AI.” The claim comes ahead of WWDC 2024, during which Apple is expected to announce a slew of new artificial intelligence features across all of its platforms.

While the new M3 MacBook Air may look identical to its predecessor, there is one change for the midnight color. Apple says that the midnight M3 MacBook Air features a new anodization seal that aims to reduce fingerprints, similar to the space black M3 MacBook Pro.

Apple has launched the new M3 MacBook Air laptops and the new machines come with some nice upgrades and the same super-slim, flat chassis design. So how about M3 MacBook Air battery life? Here’s what to expect.

Apple today unveiled its new M3 13-inch and 15-inch MacBook Air models, but what does that mean for the rest of the MacBook Air lineup? The M2 model is cheaper, and the M1 MacBook Air has been discontinued.

Update 8:43am PT: Beats Solo 4 are not expected to launch for several more weeks, according to a source familiar with the matter. No word on when to expect new iPads.

Bloomberg’s Mark Gurman has reported that Apple stores are planning a minor refresh this week, but he believes it to be for a new accessory, rather than a major new product.

He says that a bigger refresh is expected the following week, and it sounds like that one may point to the new iPads we’re expecting to be announced any day now, alongside the just-announced M3 MacBook Air models …

Apple today announced its next-generation range, in 13-inch and 15-inch sizes. The new models are available to order today, and will start shipping March 8.

The new laptops feature the M3 chip with faster CPU and GPU performance, an upgraded Neural Engine, and up to 2x faster Wi-Fi. The chip now also supports connecting up to two external displays at once, finally making up for one of the few feature regressions in the transition from Intel to Apple Silicon … sort of.

The Wall Street Journal’s Joanna Stern says that after a month of using Apple’s new spatial computer, she’s found herself using it less and less – and would not buy Vision Pro personally.

She says that there is one killer app for the device, but that it’s hard to justify spending $3500 plus on it …

The EU commission today announced that it is fining Apple 1.8 billion euros, or about $2 billion USD, for abusing its dominant position in the market for distribution of music streaming services, with ‘abusive’ App Store rules. Specifically, the EU says Apple’s anti-steering provisions prevented Spotify and other Apple Music competitors from telling customers about alternative ways to subscribe.

Apple rejects the findings and will appeal the decision, as indicated by its just-published strongly worded press release. Apple says the EU has found no evidence of consumer harm, and “ignores the reality of a market that is thriving, competitive and growing fast”. In a statement, Spotify welcomed the judgement and its effective implementation.

We last week cast doubt on reports that the micro-LED Apple Watch Ultra project had been cancelled, and a new supply-chain report appears to confirm our view.

It says that while Osram was in line to supply micro-LED screens for the Watch, and has been dropped by Apple, the Cupertino company is still working on the project, and is simply seeking new suppliers …

Apple is widely rumored to be working on a new fourth-generation iPhone SE with a modern design refresh. New CAD files obtained by 91mobiles this week claim to offer our clearest look yet at this update, showing an iPhone SE 4 with an iPhone 14-style design.

A new rumor today claims that Apple will announce new products this week via press releases. This comes after Bloomberg reported this morning that Apple isn’t planning to hold a dedicated event to launch the oft-rumored new iPad Air, iPad Pro, and MacBook Air.